Insider CX - Blog

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Learning hub for Voice of Customer and CX management

Voice of customer (VoC) and its importance for company growth

It is challenging to keep a business at the top of its game in a highly competitive market. Customer experience is one of the most challenging but rewarding aspects of any business's success; achieving profit and initial expectations is contingent on how you react to and treat your customers. When w...

Four Tips For Creating Better Surveys

4 Tips For Creating Better Surveys Using surveys, you can gain valuable insight into your customers’ needs. But remember, you need a quality survey to engage your audience and ensure the data is valid. An attractive survey form is not a hassle to fill out and will attract more audiences. So, i...

Transforming Negative feedback into Insight gold mines

Everybody received negative feedback related to their, work, projects, or actions at least once in their lifetime. It may be difficult to digest it when you put your 100% effort into a project. Understandably you may not like it, but you will become more productive if you learn to deal with it const...

Innovating our way out of pandemic, a B2B perspective

The ongoing pandemic has greatly changed customer expectations and has left brands challenged with adapting and pivoting to a whole new way of life and work along with a many new ways of customer service and interaction. Two major trends have been noticed during the pandemic. The first one is that ...

How to Turn Customers into Brand Advocates

Often times, the customers express strong loyalty to the brand and become brand advocates while they share their excitement for the products and brand with friends and family. This article will show the three elements how to turn customers into brand advocates. First is the product itself. Wor...

[PRESS RELEASE] - InsiderCX selected for Microsoft for Startups program

InsiderCX Selected for Microsoft for Startups Program Designed to Support Startups from Idea to Exit Varaždin, Croatia, 4th January – InsiderCX, an enterprise SaaS company that provides its’ clients with a fully managed VoC (Voice of Customer) platform, today announced its induction into Mic...

Best Customer Experience Practices – part one

This is the first part of a two-part article about best Customer Experience practices. Both the general part of the CX improvement and practices and individual cases by successful companies will be reviewed in this article. The competition for customer retention and acquisition never stops between ...

Best Customer Experience Practices – part two

In the previous blog post, we have talked about best CX practices, what defines them, and have shown Coca-Cola’s example of a good Customer Experience and how it affected their business. In this article, we will show you two more examples of good CX practices and their results. The first one is...

InsiderCX secures 100k€ from daFUND to fuel further expansion

daFUND, a pan-European early stage VC fund led by Darko Butina, recently invested 100.000€ into InsiderCX, a customer feedback Enterprise SaaS to support further growth on their mission to democratize customer insights. Croatian-based start-up InsiderCX was founded in 2020 and provides omnichanne...

Customer Loyalty Programs – Attract New Customers and Reinforce old Customer Relationships

The ongoing COVID-19 crisis and pandemic have made consumers shop more online than ever before, and it can be expected they will continue to do so after it ends because it is convenient. This of course means, they won't be able to see your business or retail location in person. That's why more a...

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